Principle One expansion continues with new Sydney office.


The new office in Darling Park Tower 2 located at the heart of Sydney CBD area on Sussex Street, just a few minutes’ walk from Sydney Town Hall, Pitt Street Mall and Darling Harbour. This strategic geographic location is our first in Oceania, which enables Principle One to connect the dots between the Pacific and Indian Ocean, enhancing our regional coverage to the accelerating demand of technology solutions, especially those responding to the Next Normal Hybrid Work Model as a result of pandemic.

“We have been supporting clients in Australia by leveraging our footprints in major Asia Pacific hubs. The global travel restrictions in past two years expedited the enhancement of our regional service delivery strategies.” says our CEO, Joey Yeung. “Instead of ceasing our regional expansion plan, the pandemic definitely solidify our determination of growing our on-the-ground workforce and accelerated the pace of setting up our Australia office to better serve our existing clients and boost our accessibility to new clients in the territory.”

Darling Park

Hubert Ku, Country Manager of Principle One Australia, has previously worked as the Senior Manager of Integrated Projects in Hong Kong headquarters. With broad experience of solution consultancy, agile workplace technologies and project management, Hubert has led numerous keynote regional projects and developed long term relationships with our core clients. As an Australian Citizen, Hubert’s return to Australia is like a homecoming for him. 

Hubert Ku, Country Manager, Australia

“We have been delivering conventional and unconventional projects for our multinational clients, interpreting their global standards into local context by our profound experience in a pragmatic approach.” says Hubert, “Feel free to drop by for a coffee and chat about any technology inspirations, I can’t wait to see you all in Sydney!”


Principle One Australia Pty Ltd



Room 2049A, Level 20 Tower 2 Darling Park, Sydney NSW 2000



+61 2 9068 6668